FEATURE · B2B SEO

The content half of a B2B SEO agency, shipped daily for $99.

A B2B SEO agency commonly bills a mid-market SaaS company $5,000 to $10,000 a month, then spends the first months on strategy before a buyer-facing page ships. This runs the research, writing, fact-checking, and publishing as one program: comparison and buying-stage articles, every claim checked against its sources, one a day.

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BY THE SEO AGENT TEAMUPDATED 2026-10-037 MIN READ
TL;DR

What is a B2B SEO agency?

A B2B SEO agency is a firm that runs search engine optimization for companies selling to other businesses: researching the queries a buying committee types across a long sales cycle, writing the comparison, alternatives, use-case, and pricing pages those buyers read, fixing technical issues, and earning links. Mid-market B2B SaaS retainers commonly run $5,000 to $10,000 a month, often with a minimum term. TheSEOAgent runs the keyword and content half as software: keywords scored on live search data and buyer fit, one cited and source-checked article a day, published straight into WordPress, Webflow, Shopify, Wix, or Ghost. It costs $99 a month after a free trial, with one-click cancellation.

$99/moFLAT, NO MINIMUM TERMMid-market B2B retainers run $5k to $10k
9ARTICLE FORMATS BUILT INIncluding vs, alternatives and cost pages
1/daySOURCE-CHECKED ARTICLESEvery claim checked before it publishes
WHAT A B2B SEO AGENCY RETAINER BUYS

Months of retainer before a page a buyer would act on.

B2B SEO services are priced around the length of the sales cycle, not the number of pages shipped. The first months go to audits and strategy decks, and the content that finally ships is often top-of-funnel definitions: traffic that looks good in a monthly report and never reaches the people who sign the contract.

  • Mid-market B2B SaaS retainers commonly run $5,000 to $10,000 a month
  • Minimum terms of three to twelve months before you can judge the work
  • Keyword lists ranked by volume, so definitions beat buying queries
  • Every draft routed back to your product marketer to fix the facts
  • Reports that count rankings and sessions, not demos or pipeline
WHAT THE SEO AGENT DOES

The production line, aimed at the queries buyers type before a demo.

TheSEOAgent reads your site and positioning, scores keywords on live search data and buying intent, writes one source-checked article a day in the formats B2B buyers compare with, and publishes it into your CMS. You set the competitors, claims, and topics to stay away from. It works the rest of the queue without a weekly status call.

  • Comparison, alternatives, cost, buyer guide and how-to formats built in
  • Keywords scored on live volume, the pages already ranking, and buyer fit
  • Every factual claim checked against its sources before publish
  • Auto-publish starts off, so each draft waits for your approval
  • Free trial, then $99 a month, cancel in one click
WHAT B2B SEO SERVICES SHOULD DELIVER

Four tests for any B2B SEO company, and how this one passes them.

WRITTEN FOR THE BUYING COMMITTEE

Pages for the six to ten people who sign off on the deal.

Gartner puts a typical B2B buying group at six to ten decision makers, each researching on their own. The champion searches alternatives, finance searches pricing, the technical lead searches integrations. The queue covers those formats: vs pages, alternatives roundups, cost explainers, buyer guides, and how-tos, each written against your positioning. It is the same engine as our SaaS SEO software, run end to end by the AI SEO agent instead of a dashboard you operate. If every agency on your shortlist sells only to software companies, compare it with an SEO agency for SaaS instead.

VS PAGES · ALTERNATIVES · COST · BUYER GUIDES
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KEYWORDS SCORED FOR PIPELINE

Small buying queries ranked above big definitions.

A B2B query with 90 searches a month and a buyer behind every one can be worth more than a 10,000-search definition. Every candidate keyword is scored on live search volume, the strength of the pages already ranking, and how closely the searcher matches what you sell. Topics your site already covers are dropped first. Pre-seed and seed teams should start with SEO for startups. To size the upside before you commit budget, read how to forecast SEO results.

LIVE VOLUME · REAL SERP RESULTS · BUYER FIT
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CLAIMS A TECHNICAL BUYER CAN CHECK

Every factual claim checked before a solutions engineer reads it.

B2B readers include the engineer who will run your product and the procurement lead comparing contracts. One wrong integration claim or invented statistic ends the evaluation. Every draft goes through an AI fact checker pass that checks each factual claim against its sources and softens or cuts what they do not back. Pages already live can be tightened with the free SEO title generator.

EVERY CLAIM CHECKED · UNBACKED CLAIMS CUT · APPROVAL BEFORE PUBLISH
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AGENCY OR SOFTWARE

Keep a specialist for links. Stop paying a retainer to type.

Software does not run digital PR, rebuild a site architecture, or interview your product team. If those are the gaps, hire for them, and a focused SEO consultant often costs less than a full retainer. The publishing cadence is a separate line item: a flat $99 a month, cancel in one click. Want the whole thing handled? See done-for-you AI SEO services, or compare SEO automation tools side by side.

NO MINIMUM TERM · ONE-CLICK CANCEL · PAGES STAY YOURS
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HOW IT RUNS

Four steps, then a buyer-stage article every day.

01ADD YOUR SITE AND POSITIONING

Enter the domain, what you sell, who signs the contract, and the competitors, claims, and topics you never want covered. There is no discovery phase, no scoping call, and no statement of work to approve before research starts.

02IT MAPS THE BUYING QUERIES

It reads your existing pages so nothing duplicates them, then scores candidate keywords on live search volume, ranking difficulty, and buyer fit. You see the whole plan, with the format of each article, before a word is written, and can cut anything.

03IT WRITES, CITES, AND CHECKS

Each article is researched, drafted in your voice, checked against its sources claim by claim, with unbacked claims softened or cut, so a slow month never turns into thin filler pages.

04IT PUBLISHES OR WAITS FOR YOU

Approved articles go live in WordPress, Webflow, Shopify, Wix, or Ghost with metadata, images, internal links, and schema. Auto-publish starts off, so every draft waits for product marketing or legal sign-off until you switch it on.

VS A B2B SEO AGENCY

The honest one-screen comparison.

FEATURETHE AGENTEVERYONE ELSE
Monthly price$99 flat$5,000-10,000 mid-market retainer
Articles per monthUp to 30Typically 4-8
Every claim checked against sourcesDepends on the writer
Link building and digital PRNot includedUsually included
Original research and expert interviewsNot includedOften included
LeavingOne click, no minimum term3-12 month term, notice period
QUESTIONS

What B2B teams ask before hiring for SEO.

Missing something? Ask us directly.

Q.01What is a B2B SEO agency?+

A B2B SEO agency is a firm that runs search engine optimization for companies that sell to other businesses. The work is shaped by long sales cycles and buying committees: researching the queries buyers type at each stage, writing the comparison, alternatives, use-case, and pricing pages they read, fixing technical issues, and earning links. Most charge a monthly retainer. TheSEOAgent runs the keyword and content half as software for $99 a month.

Q.02What do B2B SEO services include?+

B2B SEO services usually bundle five jobs: keyword research mapped to the buying journey, content production (comparison, alternatives, integration, and pricing pages plus guides), technical SEO, link building, and reporting. Most of the monthly hours go to content production. TheSEOAgent automates the keyword research and the content production, including metadata, internal links, and publishing, and leaves link building and deep technical work to you or a specialist.

Q.03How much does a B2B SEO company cost?+

Pricing runs wide. 2026 pricing guides put small B2B teams at roughly $1,500 to $5,000 a month, mid-market B2B SaaS engagements at $5,000 to $10,000, and enterprise programs above $10,000, usually with a three to twelve month minimum term. TheSEOAgent is $99 a month after a free trial, with no setup fee and no minimum term. Additional sites are $79 a month each.

Q.04How is B2B SEO different from B2C SEO?+

Three things change. The sales cycle runs for months and involves a buying group Gartner sizes at six to ten people, so content has to serve several readers at different stages. Search volumes are small, so a keyword with 50 searches a month can be worth more than one with 5,000. And the pages that convert sit at the bottom of the funnel: comparisons, alternatives, pricing, integrations, and use cases rather than general definitions.

Q.05How do I choose a B2B SEO agency?+

Ask to see bottom-of-funnel pages they have ranked for other B2B clients, not just traffic charts. Ask how they report on demos or pipeline rather than rankings alone, who actually writes the content and whether that person understands your category, what the minimum term is, and whether you keep every page if you leave. Walk away from anyone who promises a #1 ranking: Google says no one can guarantee one.

Q.06Can software replace a B2B SEO agency?+

It replaces the production work, which is where most retainer hours go: keyword research, briefs, drafting, fact-checking, metadata, internal links, and publishing. It does not replace digital PR and link building run by people, a site migration, original research, or interviews with your own experts. Many B2B teams keep a specialist for those jobs and let software hold the publishing cadence.

Q.07Will it describe our product accurately?+

It starts from your own site: it reads your existing pages and positioning before planning anything, and you can add instructions about competitors, claims, and topics to avoid. Every factual claim is checked against its sources, and the ones they do not back are softened or cut. For technical or regulated categories, leave auto-publish off so every article waits for approval before it publishes.

Q.08What happens after the free trial?+

The subscription continues at $99 a month and the program keeps running: keyword research on live data, one researched article a day with every claim checked against its sources, and native publishing into WordPress, Webflow, Shopify, Wix, or Ghost. Change the cadence, switch auto-publish on or off, or cancel in one click in the app. Every article already published stays on your domain.

BEFORE THE NEXT RETAINER RENEWAL

Publish a cited, buyer-stage article every day for $99 a month.

Add your domain and positioning, check the keyword plan, and let the research, writing, fact-checking, and publishing run on their own. Free trial first, $99 a month after, cancel in one click whenever it stops earning its keep.

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