Worth $109,738/mo in current organic traffic value. Only 5 sit on page 1.
Leaving roughly $39,113/mo on the table across 30 keywords you don't yet rank for.
We pulled 30 keywords and drafted 15 article ideas for beehiiv. Yours to keep.
The meta on /blog/case-study-young-money-jack-raines cuts off mid-sentence at 'his goal was to double down on'. It's 160 chars but ends without a verb. Rewrite to a complete sentence under 155 chars with a CTA. Same problem on Publish Press (66 chars, way too short) and Webflow forms (83 chars).
Title says '20,000+ Subscribers' but the H1 says '130,000+ Subscribers'. One of those is wrong and Google will notice. Pick the real number, sync both, and re-request indexing. Also the page is only 987 words versus 2,800-4,100 on your other case studies, which reads as thin.
11 keywords sit on page 2 right now, including 'wayground' (pos 17, 1.5M vol), 'notebooklm' (pos 19, 673K vol), and 'league pass wnba' (pos 17, 246K vol). These are one internal-link refresh and a content update away from page 1. Audit each URL, add updated info, and point 5-10 internal links at them from related posts.
beehiiv.com is a newsletter platform but doesn't rank on page 1 for 'newsletter platform' (1,000/mo), 'best newsletter platform' (880), or 'email newsletter platform' (720). All commercial intent. Build a /best-newsletter-platform comparison page and a /newsletter-platform pillar. Right now the high-volume rankings live on creator subdomains, not on the product site.
'email and etiquette' (301K/mo) and 'etiquette for emails' (301K/mo) both rank at position 102-105 on /blog/mastering-email-etiquette-guide. That's right outside the top 100. A content refresh (add current year, expand sections, fix internal links) usually moves a borderline page 20-30 positions. Worth the afternoon.
Case study titles like 'How Young Money's List Grew 17x Since Switching to beehiiv | beehiiv Blog' (73 chars) are fine, but 'Case Study: The Drop by Gannon Breslin | beehiiv Blog' (53 chars) wastes the slot. Lead with the result, not the format. Example: 'How The Drop Built a Profitable Finance Newsletter | beehiiv'.
Substack has 8,696 overlapping keywords with you and 907,829 on page 1. They're eating commercial intent like 'ghost newsletter platform' (480/mo, KD 25) and 'best newsletter platform for writers'. You don't have dedicated comparison pages for those. Ship vs-Ghost, vs-Substack, vs-Mailchimp pages with feature matrices.
Highest-leverage first. Keywords with a ready article on top.
The pillar mix is right but underbuilt. "newsletter platform" pillar has 25 unclaimed keywords on the opportunity list, "paid newsletter" and "newsletter monetization" are wide open at KD 0-12, and the audience-layer keywords (writers, small business, company newsletter software) map cleanly to the three audiences in the brief. Right now the blog leans hard on case studies and individual product how-tos, which generates internal proof but doesn't rank for category-defining terms. The fix is a stack of pillar pages on beehiiv.com/blog (or better, beehiiv.com/best-newsletter-platform, /newsletter-monetization, /paid-newsletter) that internally link to the existing case studies as evidence.
Over 65 characters. Google truncates titles past ~60-65 chars.
Under 120 characters. Wasting SERP real estate.
One keyword in, one published article out, every day. We'll ship against the 30-keyword list above.
REAL DATA ABOVE · 7 QUICK WINS, 15 ARTICLE IDEAS, 30 KEYWORDS FOR BEEHIIV