x.com
Est. $365,824,484/mo traffic value
Overlapping keywords10,402
Total ranked keywords17,082,211
On page 13,543,171
AVG RANK 30.2
LIVE AUDIT · BEEHIIV.COM
58
/ 100
AVERAGE
beehiiv.com ranks for 59,108 keywords in the top 100, but only 5 sit on page 1 and 84 are stuck at position 21+.
Audit generated from live keyword data, sitemap walk, page fetches, and competitor analysis. Section 04 is the opportunity list. Section 05 is the fix list.
Total ranked
59,108
keywords in top 100
On page 1
5
of top-100 sampled
On page 2
11
one push from page 1
Est. monthly traffic
$109,738
organic value
01 · THE READOUT
beehiiv is an all-in-one newsletter platform pitching creators, journalists, brands, and publishers on the full stack: newsletter creation, site building, growth tools (referrals, boosts, pop-ups), monetization (paid subs, ad network, digital products), and analytics. The blog mostly leans on case studies (Young Money, The Drop, Publish Press), product how-tos (Webflow embeds, referral programs), and creator economy commentary. That fits the strategy of pulling in newsletter operators at every stage.
The painful read on the data: 59,108 ranked keywords sounds impressive until you notice only 5 are on page 1 and the vast majority (84 of the top 100 we sampled) sit at position 21 or worse. Most of the high-volume rankings come from creator sub-publications (baseball-america-prospect-report, 30-second-timeout, gadget-review) hosted on beehiiv subdomains, not from beehiiv.com itself. The main domain is barely ranking for its own category. "newsletter platform" (vol 1,000), "best newsletter platform" (880), "email newsletter platform" (720) are all gettable commercial terms that aren't being claimed. Build pillar pages for those before doing anything else.
Most of the high-volume rankings come from creator sub-publications (baseball-america-prospect-report, 30-second-timeout, gadget-review) hosted on beehiiv subdomains, not from beehiiv.com itself.
02 · THE NUMBERS
What you currently rank for.
RANKING DISTRIBUTION (TOP 100 BY VOLUME)59,108 TOTAL RANKED
5
11
PAGE 3+ · 84
Page 1: 5Page 2: 11Page 3+: 84Est. $109,738/mo traffic value
TOP 10 RANKED KEYWORDS · BY VOLUME
03 · THE COMPETITION
Who's ranking for the same searches.
substack.com
Est. $50,991,071/mo traffic value
Overlapping keywords8,696
Total ranked keywords6,993,996
On page 1907,829
AVG RANK 33.3
forbes.com
Est. $68,781,590/mo traffic value
Overlapping keywords7,293
Total ranked keywords5,308,312
On page 11,000,590
AVG RANK 32.5
04 · THE OPPORTUNITY LIST
30 keywords you don't rank for. Real volume.
Scored on intent + volume + difficulty, dedup'd against everything you already rank for. Grouped by pillar.
Filter intent:
commbest newsletter platform
KD29
880
pillar
commnewsletter platform free
KD34
1,000
pillar
commemail newsletter platform
KD33
720
pillar
commghost newsletter platform
KD25
480
pillar
commnewsletter platform
KD62
1,000
pillar
commdigital newsletter platform
KD55
390
pillar
commbest email newsletter platform
KD31
210
pillar
navibeehive newsletter platform
KD1
50
pillar
commnewsletter publishing platform
KD36
170
pillar
commfree email newsletter platform
KD51
140
pillar
commbest newsletter platform for small business
KD10
40
pillar
commpaid newsletter platform
KD28
50
pillar
commwhat is the best newsletter platform
KD16
30
pillar
commwhat's the best newsletter platform
KD23
30
pillar
commeasiest newsletter platform
KD —
20
pillar
commcheapest newsletter platform
KD —
20
pillar
commbest online newsletter platform
KD57
20
pillar
infonewsletter google analytics
KD21
320
pillar
infodata analytics newsletter
KD1
210
pillar
infopaid newsletter
KD5
90
pillar
infopaid newsletter subscription
KD12
90
pillar
05 · THE QUICK WINS
Specific changes that move the needle this week.
Fix the truncated meta description on the Young Money case study
The meta on /blog/case-study-young-money-jack-raines cuts off mid-sentence at 'his goal was to double down on'. It's 160 chars but ends without a verb. Rewrite to a complete sentence under 155 chars with a CTA. Same problem on Publish Press (66 chars, way too short) and Webflow forms (83 chars).
H1/title mismatch on the Publish Press case study
Title says '20,000+ Subscribers' but the H1 says '130,000+ Subscribers'. One of those is wrong and Google will notice. Pick the real number, sync both, and re-request indexing. Also the page is only 987 words versus 2,800-4,100 on your other case studies, which reads as thin.
Push the 11-20 rankings onto page 1
11 keywords sit on page 2 right now, including 'wayground' (pos 17, 1.5M vol), 'notebooklm' (pos 19, 673K vol), and 'league pass wnba' (pos 17, 246K vol). These are one internal-link refresh and a content update away from page 1. Audit each URL, add updated info, and point 5-10 internal links at them from related posts.
Claim 'newsletter platform' category keywords on the main domain
beehiiv.com is a newsletter platform but doesn't rank on page 1 for 'newsletter platform' (1,000/mo), 'best newsletter platform' (880), or 'email newsletter platform' (720). All commercial intent. Build a /best-newsletter-platform comparison page and a /newsletter-platform pillar. Right now the high-volume rankings live on creator subdomains, not on the product site.
Recover the email etiquette page from position 100+
'email and etiquette' (301K/mo) and 'etiquette for emails' (301K/mo) both rank at position 102-105 on /blog/mastering-email-etiquette-guide. That's right outside the top 100. A content refresh (add current year, expand sections, fix internal links) usually moves a borderline page 20-30 positions. Worth the afternoon.
Tighten title tags on case studies
Case study titles like 'How Young Money's List Grew 17x Since Switching to beehiiv | beehiiv Blog' (73 chars) are fine, but 'Case Study: The Drop by Gannon Breslin | beehiiv Blog' (53 chars) wastes the slot. Lead with the result, not the format. Example: 'How The Drop Built a Profitable Finance Newsletter | beehiiv'.
Build the comparison content competitors don't own
Substack has 8,696 overlapping keywords with you and 907,829 on page 1. They're eating commercial intent like 'ghost newsletter platform' (480/mo, KD 25) and 'best newsletter platform for writers'. You don't have dedicated comparison pages for those. Ship vs-Ghost, vs-Substack, vs-Mailchimp pages with feature matrices.
06 · BACKLINK GAP
Backlink data not enabled for this audit.
The full audit normally lists the top 20 referring domains that link to your competitors but not to you. That section is part of a separate data tier we haven't activated for this run.
07 · ARTICLES TO WRITE
15 ready-to-write articles, each grounded in a real keyword.
Best Newsletter Platform in 2025: 12 Tools Compared by Pricing, Features, and Growth
Target keyword · best newsletter platform
Commercial intent, vol 880, KD 29. The buyer is shopping. Build a comparison page with a feature matrix, pricing tiers, and a clear 'pick beehiiv if...' section. Substack and Ghost rank here. You should too.
The 9 Best Free Newsletter Platforms (and What You Actually Get on the Free Tier)
Target keyword · newsletter platform free
Vol 1,000, KD 34, commercial. beehiiv has a free tier, so this is a natural fit. Lead with the honest limits of each free plan since that's what searchers want to know.
Email Newsletter Platforms: How to Pick One Based on List Size, Budget, and Monetization
Target keyword · email newsletter platform
Vol 720, KD 33, commercial. Frame the decision around three axes (size, budget, monetization model). Useful for both DIY creators and brands, which matches two of the three target audiences.
Ghost vs beehiiv: Newsletter Platform Comparison for Writers and Publishers
Target keyword · ghost newsletter platform
Vol 480, KD 25, commercial. Ghost is the closest creator-focused competitor not in the brief's list. Honest head-to-head with screenshots, pricing, and use cases where Ghost wins (open source, self-hosted).
The Best Newsletter Platforms for Writers Who Want to Get Paid
Target keyword · best newsletter platform for writers
Audience-layer keyword targeting independent journalists and writers (your top audience). Comparison content with case studies pulled from your existing blog (Young Money, The Drop, Publish Press).
Newsletter Monetization: 11 Ways Creators Are Making Money From Their List in 2025
Target keyword · newsletter monetization
Vol 40 but KD 0, commercial intent. Low effort to rank, sets up the pillar. Cover paid subs, ads, sponsorships, digital products, ad network, all of which beehiiv offers natively.
How to Start a Paid Newsletter: A Step-by-Step Guide From Zero to First Subscriber
Target keyword · how to start a paid newsletter
KD 0, informational. Bottom-funnel guide for someone about to pick a platform. End the post with a 'set this up on beehiiv in 10 minutes' section.
How to Grow a Newsletter From 0 to 1,000 Subscribers
Target keyword · how to grow a newsletter
Vol 30, KD 7, informational. Easy ranking target and a natural top-of-funnel piece. Pull tactics from existing case studies on the blog to make it concrete.
Paid Newsletter Subscriptions: Pricing, Tools, and the Math Behind Profitable Lists
Target keyword · paid newsletter subscription
Vol 90, KD 12, informational. Searcher wants to understand how paid subs actually work. Walk through pricing models, churn math, and platform mechanics.
Newsletter Publishing Platforms: A Buyer's Guide for Media Companies and Publishers
Target keyword · newsletter publishing platform
Vol 170, KD 36, commercial. Maps directly to one of your three target audiences (publishers and media companies scaling newsletter operations). Lean into enterprise features.
Best Newsletter Platform for Small Business in 2025
Target keyword · best newsletter platform for small business
Vol 40, KD 10, commercial. Low keyword difficulty, clear commercial intent, matches the brands and startups audience segment.
How to Track Newsletter Performance With Google Analytics (UTMs, Events, and Dashboards)
Target keyword · newsletter google analytics
Vol 320, KD 21, informational. Practical tutorial that pulls in operators who care about analytics. Natural place to plug native beehiiv analytics as the alternative.
Newsletter Monetization Platforms Compared: Which Tools Actually Help You Earn
Target keyword · newsletter monetization platform
Audience-layer commercial keyword. Comparison page that positions beehiiv's ad network and paid subs against Substack's stripe integration and others.
The Data Analytics Newsletters Worth Subscribing to in 2025
Target keyword · data analytics newsletter
Vol 210, KD 1. Low-hanging fruit. Roundup of top data analytics newsletters (many hosted on beehiiv) doubles as inbound proof and a list-building lead magnet.
Beehive Newsletter Platform: What beehiiv Is and Why People Misspell It
Target keyword · beehive newsletter platform
Vol 50, KD 1, navigational. People are searching for you with the wrong spelling. Capture the term with a brand page that disambiguates and converts.
08 · CONTENT STRATEGY
The shape of what to publish next.
newsletter platformpaid newsletternewsletter monetization
The pillar mix is right but underbuilt. "newsletter platform" pillar has 25 unclaimed keywords on the opportunity list, "paid newsletter" and "newsletter monetization" are wide open at KD 0-12, and the audience-layer keywords (writers, small business, company newsletter software) map cleanly to the three audiences in the brief. Right now the blog leans hard on case studies and individual product how-tos, which generates internal proof but doesn't rank for category-defining terms. The fix is a stack of pillar pages on beehiiv.com/blog (or better, beehiiv.com/best-newsletter-platform, /newsletter-monetization, /paid-newsletter) that internally link to the existing case studies as evidence.
The competitor data is the tell: Substack overlaps on 8,696 keywords and has 907,829 on page 1 versus your 5. They're winning the category search by publishing fewer, deeper pages on the root domain. Most of your high-volume rankings live on creator subdomains (baseball-america, 30-second-timeout, stealthesethoughts), which is great for showing the platform works but does nothing for beehiiv as a product brand. Shift editorial weight toward comparison content (vs Substack, vs Ghost, vs Mailchimp), buyer-intent pillar pages, and audience-segmented guides. The case study format is a strength, keep producing them, but only after the commercial pages exist for them to link into.
09 · TECHNICAL SIGNALS
What we saw when we crawled.
3 of 5 pages have short meta description (<120 chars)
SITE PROFILE
- Name
- beehiiv
- Audiences
- Independent journalists and writers building newsletters · Brands and startups using newsletters to reach customers · Publishers and media companies scaling newsletter operations
- Locale
- EN / US
- Sitemap pages
- 1,623
TOP 5 PAGES · ON-PAGE CHECKLIST
www.beehiiv.com/blog/case-study-young-money-jack-raines
Title 73ch
Meta 160ch
H1
Schema
~4,117 words · 181 internal links
www.beehiiv.com/blog/case-study-drop-gannon-breslin
Title 53ch
Meta 81ch
H1
Schema
~2,800 words · 174 internal links
www.beehiiv.com/blog/build-successful-referral-program-newsletter
Title 65ch
Meta 157ch
H1
Schema
~3,242 words · 172 internal links
www.beehiiv.com/blog/case-study-publish-press-colin-samir
Title 69ch
Meta 66ch
H1
Schema
~987 words · 158 internal links
www.beehiiv.com/blog/adding-beehiiv-sign-forms-webflow
Title 46ch
Meta 83ch
H1
Schema
~1,749 words · 166 internal links
GENERATED 2026-05-14 08:25Z · LIVE DATA · NO ESTIMATES
RUN ANOTHER AUDIT
Audit any other domain.
CACHED PUBLIC RESULTS · NEW AUDITS RUN BY THESEOAGENT TEAM
THIS IS THE PREVIEW
The audit shows you the gap. Inside the app, the agent picks the keywords, writes the articles, and publishes them to your CMS.
The free audit lays out what's broken and what to write. The paid pipeline drafts every article with citations, runs the quality gate, and publishes them to WordPress, Webflow, Shopify, Wix, or Ghost. $1 for 3 days. Cancel in one click.
$1 FOR 3 DAYS · CANCEL IN ONE CLICK